Articles focusing on proven methodologies, case studies, and industry best practices for optimizing sales processes and driving revenue growth.
Case Studies
A founder asked me recently, “Our uninstall numbers are 80% of our installs on any given day. Is it a problem with our acquisition campaign?” To answer this, we need to understand that app uninstall rates are influenced by four critical metrics: 1. Your Current Overall Install Base 2. Your
Case Studies
In today's digital landscape, content creation has evolved significantly, thanks to the integration of artificial intelligence (AI) tools like Claude and ChatGPT. These platforms are not just automating tasks but revolutionizing how businesses and creators engage with their audiences. In this comprehensive guide, we'll explore the
Case Studies
Amazon Prime Day 2024 has set new benchmarks for online shopping, with U.S. consumers spending an astounding $7.2 billion on the first day alone. According to Adobe Analytics, this marks an 11.7% increase compared to last year's $6.4 billion. The two-day event is projected
Case Studies
How to Raise $25M in VC, Get Acquired, and Make No Money: A Startup Case Study Raising significant venture capital, getting acquired, and yet making no personal financial gains is a scenario not uncommon in the startup ecosystem. This case study of Acme, Inc. provides insights into the journey of
Case Studies
India, while far from the tech epicenter of San Francisco, boasts a significant pool of engineering talent. This pool is increasingly feeding into a burgeoning ecosystem of AI startups. Much like the early days of SaaS in India, the AI startup scene is characterized by constrained funding compared to the
Case Studies
In today's tech-driven world, many founders are eager to label their companies as “AI companies.” While artificial intelligence is indeed a powerful tool that can significantly enhance your products, it’s crucial to remember that AI itself is not what you’re selling. Your customers are interested in
Case Studies
In an ever-evolving world, one of the most admirable traits a person can possess is the willingness to change their mind when presented with new data. This adaptability is a cornerstone of innovation, progress, and success. Here’s why being open to change is so crucial and how it can
Case Studies
In the world of venture capital, there's a common belief that engaging with junior VCs—analysts and associates—may not yield significant results for founders. However, this perspective overlooks the strategic advantages that juniors can offer. Understanding Their Role Junior VCs play a crucial role in the investment
Case Studies
In the fast-paced world of sales, every second matters. When a prospect engages with your content, whether it's a blog post, a webinar, or a LinkedIn update, it's crucial to make that interaction count. Understanding the Value Exchange Before reaching out to prospects, ask yourself: what